Now, consumers are rewarding genuine, sustainable and ethical products with loyal custom. So how can you prove authenticity across a complex supply chain?
In this new whitepaper, expert Colin Elkins explains how boutique providers are impressing consumers with visible, proven authenticity. And he shows how big companies can also profit from authenticity by using effective ERP integration to:
- Prove exactly where a product comes from down to the field, vineyard or farm
- Win customers over with precise carbon footprint calculations
- Build trust in the market by certifying ethical credentials