How food and beverage ERP will let you beat competitors with fresh, clean label products?
Consumers and retailers are clamoring for fresh foods with clean labels.
- 75 percent of shoppers would switch to a brand that provides more in-depth product information beyond what is provided on the label
- 75 percent of shoppers would pay extra for foods with “clean label” ingredients
- Affluent consumers with household incomes above $100k were most likely to buy clean label
Clean label foods and fresh foods require more agile processes and systems than the CPG giants have in place. How can you use ERP extended with disruptive technology to win market share right now?
File Information: Whitepaper, pdf 0.4 MB